SWEETZEN® Brazzein Blends: A New Era of Sweet
SWEETZEN® Brazzein Blends: A New Era of Sweet Rethinking Sweetness for the Next Generation of Formulations At NURA, we closely follow how consumer expectations around sweetness are evolving. Today’s consumers increasingly seek products with lower […]
Blues in Beverages: Unlocking the Next Generation of Natural Color
As brands navigate a rapidly changing color landscape, one thing is clear: 2026 is shaping up to be a pivotal year for color innovation. With increasing regulatory pressure on synthetic […]
2026: The Year of Color and the Shades Worth Crushing On
As brands navigate a rapidly changing color landscape, one thing is clear: 2026 is shaping up to be a pivotal year for color innovation. With increasing regulatory pressure on synthetic […]
Navigating the “Protein First” Era: How the 2026 Dietary Guidelines Are Reshaping the Supplement Landscape
The release of the 2025-2030 Dietary Guidelines for Americans this week has sent shockwaves through the nutrition industry. In what many are calling a “paradigm shift,” the USDA has moved away from […]
NURA Unveils Sustainable Ingredient Innovations Including “Revolutionary” Vegan Yeast Alternative to Traditional Protein
California-based ingredients innovator NURA reveals its latest of line ingredients which the company states “aligns perfectly with modern consumer preferences for healthier, eco-friendly ingredients” to empower brands to create products in alignment […]
NURA Unveils Groundbreaking Innovative and Sustainable Ingredients
The Leading Ingredient Distributor, NURA Announces YESTEIN® Yeast Protein, Advanced Postbiotics, and an innovative alternative sweetener MADBLEND® Stevia Extract Blend IRVINE, Calif. , Aug. 26, 2024 /PRNewswire-PRWeb/ — NURA, a leading innovator in […]
NURA: The Go-To Partner for Versatile and Innovative Alternative Proteins
Alternative proteins have emerged as a multifaceted solution to the environmental, ethical, and social stigma associated with traditional animal-based sources. Despite their burgeoning relevance, many of these substitutes struggle to […]
NURA and Bereum Forge Strategic Partnership to Bring Postbiotics to Dietary Supplement, Food, and Beverage Brands
NURA and Bereum Forge Strategic Partnership to Bring Postbiotics to Dietary Supplement, Food, and Beverage Brands March 11th, Irvine: NURA, a leading provider of high-quality, innovative ingredient solutions, proudly announces […]
Analyzing Opportunities with the Upcoming Chinese Antidumping Duty
Analyzing Opportunities with the Upcoming Chinese Antidumping Duty With the expected imposition of Chinese antidumping duties, our team specializes in identifying and implementing vegan protein solutions that can help your […]
Ingredient Supplier NURA Expands R&D Team, Launches Best-In-Class Technical Service To Support Customers
NURA is pleased to announce expanding its research and development (R&D) team and the establishment of a best-in-class technical service function. The new technical service function will enhance NURA’s R&D […]
