SWEETZEN® Brazzein Blends: A New Era of Sweet

SWEETZEN® Brazzein Blends: A New Era of Sweet Rethinking Sweetness for the Next Generation of Formulations At NURA, we closely follow how consumer expectations around sweetness are evolving. Today’s consumers increasingly seek products with lower […]
Blues in Beverages: Unlocking the Next Generation of Natural Color

As brands navigate a rapidly changing color landscape, one thing is clear: 2026 is shaping up to be a pivotal year for color innovation. With increasing regulatory pressure on synthetic […]
2026: The Year of Color and the Shades Worth Crushing On

As brands navigate a rapidly changing color landscape, one thing is clear: 2026 is shaping up to be a pivotal year for color innovation. With increasing regulatory pressure on synthetic […]
Navigating the “Protein First” Era: How the 2026 Dietary Guidelines Are Reshaping the Supplement Landscape

The release of the 2025-2030 Dietary Guidelines for Americans this week has sent shockwaves through the nutrition industry. In what many are calling a “paradigm shift,” the USDA has moved away from […]
NURA and Bereum Forge Strategic Partnership to Bring Postbiotics to Dietary Supplement, Food, and Beverage Brands

NURA and Bereum Forge Strategic Partnership to Bring Postbiotics to Dietary Supplement, Food, and Beverage Brands March 11th, Irvine: NURA, a leading provider of high-quality, innovative ingredient solutions, proudly announces […]